Sales Enablement Manager- Healthcare Informatics (Cambridge, MA)  

Job Title Sales Enablement Manager- Healthcare Informatics (Cambridge, MA) Job Description The Sales Enablement Manager for Healthcare Informatics will play a critical role in bridging the Marketing and Sales departments within the North America Region (NAR), specifically designed to empower sales teams with essential tools, training, and content to effectively position, differentiate, and drive demand for our Healthcare Informatics (HI) portfolio. Youll become part of the Enterprise Informatics Regional Marketing team in NAR (6FTE) that is responsible for driving superior customer value by developing and executing the go-to-market approach to reach prioritized customer segments and ensure profitability and growth of HI in alignment with the Business Unit and Regional Marketing strategy. The team ensures perfect and flawless new product introductions and launches at the regional market level. They enable the performance of the portfolio in scope, including phase-in and phase-out management, as well as help sales teams by ensuring sales enablers are in place. Your role: Sales Training & Development: Design and deliver onboarding and continuous learning programs focused on healthcare informatics solutions, value propositions, competitive landscape, and customer personas; regularly assess training effectiveness and update content. Alignment & Communication: Lead alignment meetings between regional sales, - marketing, and sales specialist teams to ensure strategy and messaging consistency; act as a liaison to relay market feedback for agile content and messaging adjustments. Demand Generation Collaboration: Partner with demand generation teams to incorporate sales insights into marketing campaigns; unlock employee advocacy via Social Media, optimize lead nurturing processes, messaging strategies, and campaign performance based on sales feedback. CRM & Sales Analytics: Leverage Salesforce and analytics tools to track the adoption and impact of enablement initiatives; generate regular reports to measure ROI and identify areas for continuous improvement. Martech Management & Content Delivery: Manage platforms like Seismic to deliver localized and high-impact sales content (e.g., value propositions, playbooks, battle cards, competitive analyses); use analytics to monitor content consumption and prioritize future content strategies. Market & Competitive Intelligence: Provide ongoing updates to sales teams on healthcare informatics trends, emerging technologies, regulatory changes, and competitive moves across Europe to support proactive positioning You're the right fit if: Bachelor's / Master's Degree in Marketing, Marketing Communications, Business Administration, Communications, Public Relations or equivalent. Minimum 5 years of industry experience, ideally in Marketing Technology, Healthcare or Medtech products with preferably in informatics solutions of experience with Bachelor's OR Minimum 3 years of experience with Master's in areas such as Marketing Strategy, Brand Management, Digital Marketing, Public Relations, Market Research or equivalent in Healthcare or Consumer Goods domain. Proven track record in sales enablement, sales training and/or internal communications, Knowledge of marketing processes, strategic planning and budgeting Excellent communication and interpersonal skills, with the ability to build strong relationships with customers, partners and colleagues in the Health Systems industry Requires in depth knowledge of the functional area, business strategies, and the companys goal with willingness to travel up to 20%. You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position. How we work together We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the companys facilities. Field roles are most effectively done outside of the companys main facilities, generally at the customers or suppliers locations. This is an office role. About Philips We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others. Learn more about our business. Discover our rich and exciting history. Learn more about our purpose. Learn more about our culture. Philips Transparency Details The pay range for this position in MA is 70,000-180,000. In addition, other compensation, such as an annual incentive plan, sales commission or long-term incentives may be offered. Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement and much more. Details about our benefits can be found here. At Philips, it is not typical for an individual to be hired at or near the top end of the range for their role and compensation decisions are dependent upon the facts and circumstances of each case. Target Earnings pay is only one component of the Philips Total Rewards compensation package, which includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement and much more. Details about our benefits can be found here. No Sponsorship offered: US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa." No Relocation: Company relocation benefits will not be provided for this position." This requisition is expected to stay active for 45 days but may close earlier if a successful candidate is selected or business necessity dictates. Interested candidates are encouraged to apply as soon as possible to ensure consideration. Philips is an Equal Employment and Opportunity Employer including Disability/Vets and maintains a drug-free workplace. At Philips, we believe that every human matters. As a global health-tech leader, we focus on improving peoples health and wellbeing through meaningful innovation. The people who work here share our passion and are motivated to bring this purpose to life. For more than 130 years, we have been creating technologies and innovations that improve people's lives and support healthcare practitioners. Headquartered in the Netherlands and operating in more than 100 countries globally, we focus our advanced technology and deep clinical and consumer insights on Precision Diagnosis, Image Guided Therapy, Enterprise Informatics, Monitoring/ Connected Care, Sleep & Respiratory Care and Personal Health. Together, we deliver better care for more people because we believe that every human matters. That's why we're taking steps to create an environment where we acknowledge and embrace our differences and uniqueness and listen to and value each other's views. When people feel cared for and listened to, they bring their best qualities to work, leading to better collaboration, communication, innovation and success. It is the policy of Philips to provide equal employment and advancement opportunities to all qualified employees and applicants for employment without regard to race, color, religion, sex, pregnancy/childbirth or related medical conditions, age, ethnic or national origin, sexual orientation, gender identity or expression, physical or mental disability, genetic information, citizenship status, veteran or military status, marital or domestic partner status or any other characteristic protected by law. As an equal opportunity employer, Philips is committed to fostering a culture where all are treated with respect and professionalism. To ensure reasonable accommodations for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974 and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance. Philips is an Equal Employment and Opportunity Employer including Disability/Vets and maintains a drug-free workplace. Know Your Rights