Sales Development Representative

Good Sam Enterprises is seeking a motivated Sales Development Representative (SDR) to identify and engage campground operators who can benefit from our products and services. In this role, youll work closely with our Account Executive team to build a strong pipeline of qualified leads across the United States and Canada. The SDR will be responsible for managing inbound inquiries as well as executing outbound outreach to generate new business opportunities. As the first point of contact with potential customers, youll play a key role in researching prospects, initiating conversations, and qualifying leads to set up successful handoffs to our sales closers. Success in this position requires a self-starter with an entrepreneurial spirit, strong communication skills, and a collaborative mindset. This is a high-impact role that serves as the primary engine for growing Good Sam Enterprises campground network. This position reports directly to the Director of Campground Operations. Responsibilities Inbound Lead Management: Promptly qualify and respond to inbound leads generated through marketing channels (email, phone, chat, CRM). Clearly communicate Good Sams products and services, using product knowledge and market insights to articulate value to potential customers. Schedule discovery calls and product demos for Account Executives. Maintain high conversion rates from initial lead to qualified opportunity. Outbound Prospecting: Proactively identify and reach out to new campground prospects through email, phone, LinkedIn, and other channels. Build and manage a consistent pipeline of qualified outbound leads. Create and deliver personalized outreach to engage cold prospects and generate interest. Execute structured outbound cadences and follow-up sequences to nurture leads over time. Sales Development Operations: Accurately record all activities, notes, and next steps in HubSpot; ensure timely follow-up and task scheduling. Book qualified meetings for Account Executives Collaborate with Account Executives to align on ideal customer profiles, outreach strategies, and territory goals. Meet or exceed weekly and monthly performance KPIs (e.g., calls made, emails sent, meetings booked). Provide weekly pipeline updates highlighting lead status, successes, challenges, and overall performance metrics. Share feedback with the marketing team on lead quality and campaign effectiveness. Develop and present a quarterly 30/60/90-day plan detailing goals, strategies, expected outcomes, and support needs. Knowledge & Skills Fit 12 years of experience in a Sales Development, Business Development, or similar sales-focused role (B2B experience preferred). Excellent written and verbal communication skills, with the ability to engage and build rapport quickly. Proven ability to stay organized, manage time effectively, and handle multiple priorities in a fast-paced environment. Comfortable with cold outreach, follow-up strategies, and objection handling. Tech-savvy, with hands-on experience using CRM systems and sales engagement platforms. Highly coachable, with a growth mindset and eagerness to learn within a results-driven sales team. Familiarity with tools such as HubSpot, Salesforce, Outreach, or SalesLoft. Experience qualifying inbound leads and executing outbound prospecting strategies. A genuine interest in the outdoor, campground, or camping industry is a plus. Pay Range: $22.68-$27.41 Hourly In addition to competitive pay, we offer Paid Time Off, 401(k), an Employee Assistance Program, Good Sam Roadside Assistance, discounts, paid parental leave (if eligibility is met), Tuition Reimbursement (if eligibility is met), and on the job training opportunities. Full-time associates are offered a comprehensive benefit package including medical, dental, vision and more! Part-time associates are offered access to dental & vision coverage! For more information please visit: www.mycampingworldbenefits.com We are an equal employment opportunity employer. The Company's policy is not to discriminate against any applicant or employee based on race, color, sex, sexual orientation, gender identity, religion, national origin, age (40 and over), disability, veteran or uniformed service-member status, genetic information, or any other basis protected by applicable federal, state, or local laws. Join our talent community! Camping World Holdings, Inc., headquartered in Lincolnshire, IL, (together with its subsidiaries) is America's largest retailer of RVs and related products and services. Our vision is to build a long-term legacy business that makes RVing fun and easy, and our Camping World and Good Sam brands have been serving RV consumers since 1966. We strive to build long-term value for our customers, employees, and shareholders by combining a unique and comprehensive assortment of RV products and services with a national network of RV dealerships, service centers and customer support centers along with the industry's most extensive online presence and a highly trained and knowledgeable team of employees serving our customers, the RV lifestyle, and the communities in which we operate. We also believe that our Good Sam organization and family of programs and services uniquely enable us to connect with our customers as stewards of the RV enthusiast community and the RV lifestyle. With RV sales and service locations in 42 states, Camping World has grown to become the prime destinations for everything RV.