Marketing Content Specialist Small Law Firm Market Designs, develops and implements marketing programs and/or pricing strategies to support the organization's products, services or market sector. Uses specific marketing strategies and media (e.g., print, broadcast, digital) to launch and position products and services in a sector. Identifies and implements marketing strategies and programs in collaboration with sales and technical teams. Responsibilities are within the Marketing Function as a generalist or in a combination of disciplines. Works within established procedures with a moderate degree of supervision. Work is process driven with expectation of mastery in short time period. Limited prior relevant training or work experience required. Location: Miamisburg, OH (Hybrid) Reports to: Sr Director, Marketing Small Law About the Role Were seeking a strategic and creative Marketing Content Specialist to develop compelling content that drives engagement and conversion across the Small Law Firm segment. This role is ideal for a writer who thrives in a fast-paced, data-driven environment and understands how to translate product capabilities, especially Lexis+AI into persuasive messaging tailored to law firm professionals. You will collaborate with marketing, sales, and product marketing teams to create content that supports campaigns, digital sales rooms, webinars, and other marketing initiatives. Youll also leverage AI tools to streamline content creation and surface insights from customer conversations and product usage. Key Responsibilities Write and edit high-impact marketing content including emails, landing pages, guides, blog posts, and sales enablement materials. Translate product features into benefit-driven messaging for small law firms. Use AI tools (e.g., Gong, Lexis+AI, ChatGPT) to extract objection-handling insights and customer language for use in campaigns. Collaborate with small law marketing team to ensure omni-channel consistency. Partner with product marketing to ensure accuracy and relevance of messaging. Maintain a deep understanding of the Small Law market and LexisNexis solutions. Preferred Qualifications 3+ years of experience in B2B marketing, content writing, or legal marketing. Familiarity with LexisNexis products or the legal tech landscape. Strong writing and editing skills with a portfolio of persuasive marketing content. Experience using AI tools for content creation or analysis. Ability to work independently and manage multiple projects with minimal supervision U.S. National Base Pay Range: $36,700 - $61,300. Geographic differentials may apply in some locations to better reflect local market rates. We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits. Click here to access benefits specific to your location. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1-855-833-5120. Criminals may pose as recruiters asking for money or personal information. We never request money or banking details from job applicants. Learn more about spotting and avoiding scams here. Please read our Candidate Privacy Policy. We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. USA Job Seekers: EEO Know Your Rights. RELX is a global provider of information-based analytics and decision tools for professional and business customers, enabling them to make better decisions, get better results and be more productive. Our purpose is to benefit society by developing products that help researchers advance scientific knowledge; doctors and nurses improve the lives of patients; lawyers promote the rule of law and achieve justice and fair results for their clients; businesses and governments prevent fraud; consumers access financial services and get fair prices on insurance; and customers learn about markets and complete transactions. Our purpose guides our actions beyond the products that we develop. It defines us as a company. Every day across RELX our employees are inspired to undertake initiatives that make unique contributions to society and the communities in which we operate.
